The signage program for the new Jewish Community Center in Manhattan ranged from large-scale main building identification to desktop personnel identification to donor recognition plaques. Offering solutions to the design intent that would work in the heavily trafficked space, while staying within strict budget guidelines presented a challenge. Working closely with the designers, familiar materials used in new combinations and varying site conditions, provide a unique look for directional signs and donor recognition.

DESIGN: PENTAGRAM

PHOTOGRAPHY: EDDIE BERMAN